Your IT team is wrong: there’s no reason to expect https://▁▁.mktoweb.com to open in a browser

The word of a MOPS veteran ⋙ pushback from an IT newbie.

Localizing Global Form Validation Error Messages

Global Form Validation Rules are a big win, but Marketo left something out. He’s how to patch it over (and learn some cool postMessage and Ajax tricks in the process, if you feel like it).

Once you manually Q-encode an emoji in a Marketo Subject, you must manually Q-encode other non-ASCII chars, too

My classic “Yes, Virginia” post proved there’s no barrier to using emojis in Marketo, as long as you manually Q-encode. But there’s a quirky side effect.

Getting FlowBoost usage stats with FBSelf.usage

You can now check daily/monthly API call usage from inside a FlowBoost webhook, then send alerts straight from Marketo.

FUD Relief: Nope, a plain http: ˂img src˃ in an email won’t fail to load

A MOPS myth that sounds plausible... but falls apart after tech review and a little testing.

One of the most unreal FUD passages I’ve seen

Reading the docs of an unnamed CDP. It’s a very impressive app whose tag manager piece easily outclasses GTM (I consider GTM the spawn of a minor demon). Then

The Marketo REST Asset API returns invalid ISO 8601 DateTimes

Honestly not sure how this bug exists — you’d think Adobe would use a Date library that prevents it from happening.

Velocitip: double quotes (") aren’t interchangeable with single quotes (')

Never let them tell you Velocity is an overnight learn.