Properly trimming Strings in Velocity takes more than trim()
We sometimes see people trim()-ing Strings in Velocity before comparing them, like: #if( $lead.Region.trim().equals("Northeast") ) Without evidence that leads or apps have added extra →
Show Known Visitor HTML on other open tabs after a form submit
A fun use for BroadcastChannel, a browser feature typically used by web apps (not mere LPs). →
Creating DNS CAA records for Marketo-hosted domains
If you can make IT happy with minimal impact, do it. (But stay skeptical of claimed “security issues” in any MAP, as they’re usually false alarms.) →
Adding hidden fields (e.g. UTMs) to Marketo Dynamic Chat dialogues
They’ll tell you it can’t be done. But they didn’t count on the power of having no social life. →
Avoid log purge surprises with “Last [Activity] Week Ending” fields
You’ll wish you’d done this 90 days ago. →
Yes, you can use Velocity in the native Preheader area, just not the way you’re used to
Welcome to Workaround Town. Ain’t no documentation-believin’ newbies round here. →
List-Unsubscribe-Post unsubscribes (e.g. clicking “Unsubscribe” in Gmail) won’t work if your MAP is down
Not sure anyone’s tested this before. Unwanted result, but at least we can plan accordingly. →
Make native Pre-Fill work across refreshes with a few lines of JS
Native Pre-Fill’s delicate, everything-must-be-just-right rules are accepted as the cost of privacy. But you don’t have to live with one of the more frivolous ones. →