Tokens as hacker tools — and how you can reduce the risk
When you think like a hacker, as I learned to in a long-ago role as security admin, martech can seem almost quaintly vulnerable. Sometimes, DoS/DDoS and data theft openings →
What you were looking at…
Here's what was going on in that quiz last week [quiz-what-are-you-looking-at]. As a reminder, I was wondering if you could figure out this seemingly bizarre combo of languages/ →
Access the URL query string in Visits Web Page triggers
As you may know, there's no {{trigger.query string}} token, which can be frustrating since Marketo usually (though not always) considers a “web page” to include only the →
Dark Marketo Alleys: Counting non-Marketo email opens using a “pixel LP”
This trick definitely falls into the Only if you insist… category, but it'll show you a bit about how Marketo LPs work. N.B. This post isn' →
Quiz: What are you looking at?
I've done (or at least scoped) some crazy integration projects lately. But this is a new level. Can any of y'all figure out what's →
“Poison pills” for bad Smart Lists using Velocity
Custom flags like Is Embargoed and Is Customer add flexibility and a nice self-documenting quality to your database. The problem is remembering to add these fields to Smart List filters. →
DKIM brain teaser: the answer
Gave y'all an extra day, but still only two guesses at the puzzle! I'm going to round up to “too challenging” instead of down to “nobody cares.” →
Numeric and “numeroalphabetic” strings in Marketo, SQL, PHP and elsewhere
Marketo user SS asked a good question [https://nation.marketo.com/thread/36666] about datatypes in webhook responses. Referring to the documentation provided by a 3rd-party lead enrichment service, she →