No, you don’t need a Wait step after Sync Person to SFDC: sync-related updates are immediate (i.e. synchronous)

Don’t let paranoia get the better of you: the Marketo-SFDC connector is very smart about order of operations.

Marketo click tracking only works because 2 JavaScript bugs cancel each other out

Code that works by luck rather than by design? Yikes. A brief code review would’ve caught this one.

Deleting the non-deletable: clear an overridden {{my.token}} using the Marketo API

You don’t need to accept “Token is already in use” as a permanent condition.

Why you 𝒅𝒐𝒏’𝒕 need to check if GTM’s window.dataLayer was blocked by an ad blocker

An exceptional case where you’d think code isn’t resilient, but it mysteriously is!

Check out my colleague Jo Pitts’s blog, too

Jo & I are kindred spirits (and collaborators) and the revived MoTaM blog is highly recommended.

Using a Marketo form to register people in a Teams webinar (via FlowBoost)

You can’t stop Teams, you can only hope to integrate it.

Using the SFDC Type in Dynamic Chat audience criteria

Finally opened the hood on Adobe Dynamic Chat, revealing a familiar mix of overall coolness + unexpected quirks. As with everything Marketo, workarounds abound.

Using native HTML ˂dialog˃ for modal Marketo forms instead of legacy lightbox()

Forms 2.0’s lightbox() is fine (if misunderstood) but unless you’re supporting IE, it’s time to move on to the new stuff.