Logging Marketo form fills to a Google Sheet

Newbie Q: “Where do I click to see X?” Oldie A: “You don't.”— the least happy type of Community thread New users may search in vain for a

Conditionally load Munchkin based on IP ranges

A pesky problem with Munchkin is that you can't selectively turn it off based on visitor characteristics. You can choose Disable Munchkin Tracking on Marketo LPs, but that&

Why you should *only* use Velocity tokens — not {{lead.tokens}} — in Subject lines

> Update 2017-04-14: Since I pubbed earlier today, a Marketo PM noted that the underlying (mis)behavior is a bug that'll be fixed eventually. I always considered it

Country-to-ISO-Code translation in FlowBoost (+ notes on text compression)

A Community discussion [https://nation.marketo.com/thread/38903] today brought up an easy use for FlowBoost. Marketo user MO needed to translate full Country Names (like "Zambia"

Multiple Marketo-tracked links in Velocity

Little-known — and therefore little-hated! — this bug applies only to Marketo's email-specific Velocity setup, and not to the language in general. If you mentioned it to someone who'

Velocity Snippets #1: Sorts and seeks

The idea is for Snippets [https://blog.teknkl.com/tag/vtl-snippets] posts to be code-centric as opposed to blather-centric. Copypasta with minimal commentary… let's see how it goes!

Fixing the current Excel/Marketo list import bug (Unicode characters)

Never thought I'd write another Excel macro, let alone blog about it, but duty calls. (Excel is pretty much my nemesis app: I scrupulously avoid using it so

More nonsense about SPF from people who should know better

Dumb SPF stuff from supposed email marketing experts.