Why you 𝒅𝒐𝒏’𝒕 need to check if GTM’s window.dataLayer was blocked by an ad blocker
An exceptional case where you’d think code isn’t resilient, but it mysteriously is! →
Check out my colleague Jo Pitts’s blog, too
Jo & I are kindred spirits (and collaborators) and the revived MoTaM blog is highly recommended. →
Using a Marketo form to register people in a Teams webinar (via FlowBoost)
You can’t stop Teams, you can only hope to integrate it. →
Using the SFDC Type in Dynamic Chat audience criteria
Finally opened the hood on Adobe Dynamic Chat, revealing a familiar mix of overall coolness + unexpected quirks. As with everything Marketo, workarounds abound. →
Using native HTML ˂dialog˃ for modal Marketo forms instead of legacy lightbox()
Forms 2.0’s lightbox() is fine (if misunderstood) but unless you’re supporting IE, it’s time to move on to the new stuff. →
Microsoft “New Outlook” strictly enforces RFC 5545, potentially breaking ICS file generators (though not Marketo’s)
Nobody asked Microsoft to fix this, though I guess it’s hard to object. Meanwhile, the rest of the iCalendar world is more generous. →
Returning false from an onSubmit() listener doesn’t stop submission — or do anything at all!
Marketo forms use proper <form> and <input> elements, but they don’t submit like vanilla HTML forms. (Also: come on bro, test your code.) →
A bunch of “Unsubscribe Email” activities for different emails, 5 minutes apart? That’s Gmail’s Manage Subscriptions feature
Read between the (log) lines and you realize Gmail is hitting every List-Unsubscribe link, from first to last. →