Explore and filter lead domains using FlowBoost's FBEmail
Of all the frustrations of Marketo's matching and filtering engine, few can rival its inability to accurately match on the domain part of an email. ([Email Address] Contains →
Newlines to <BR>s in Velocity
When you output a textarea token in an HTML email, you might be surprised that its linebreaks go bye-bye. This really should be expected, as newlines are typically swallowed in →
Exploring polymorphic (HTML & text) tokens in Velocity
An abiding problem with Marketo tokens is that if you're sending multipart emails for widest compatibility, neither a Rich Text {{my.token}} built with the WYSISWYG editor, nor →
Adding an “Other” option to Marketo forms without adding db fields
You often see Marketo forms with an “extension” field where a lead can type an explanation for their Other/None of the Above choice: This works well enough from the →
Even great software companies don't know how to use SPF
Lots of broken SPF records in the wild. Doesn’t matter how large or “technical” a company seems to be. →
Don't use Velocimacros for link output — but #define is fine
Velocimacros are functions that can be declared at the top of a template or context and reused as many times as you need. Really, the term “macro” doesn't →
Code Anatomy: Get a real array from an array-like string (a.k.a. “list”)
JavaScript arrays are magic. Really, they are. Array#map… Array#find… Array#some … don't know how I could get anything done without them. Problem is, in the CRM →
Introducing Code Anatomy, an ongoing series of posts
Code Anatomy is a new series where you'll see how I build those critical little helper functions that make developing Forms 2.0 and FlowBoost scripts (as well →