Your IT team is wrong: there’s no reason to expect https://▁▁.mktoweb.com to open in a browser

The word of a MOPS veteran ⋙ pushback from an IT newbie. →

Localizing Global Form Validation Error Messages

Global Form Validation Rules are a big win, but Marketo left something out. He’s how to patch it over (and learn some cool postMessage and Ajax tricks in the process, if you feel like it). →

Once you manually Q-encode an emoji in a Marketo Subject, you must manually Q-encode other non-ASCII chars, too

My classic “Yes, Virginia” post proved there’s no barrier to using emojis in Marketo, as long as you manually Q-encode. But there’s a quirky side effect. →

Getting FlowBoost usage stats with FBSelf.usage

You can now check daily/monthly API call usage from inside a FlowBoost webhook, then send alerts straight from Marketo. →

FUD Relief: Nope, a plain http: ˂img src˃ in an email won’t fail to load

A MOPS myth that sounds plausible... but falls apart after tech review and a little testing. →

One of the most unreal FUD passages I’ve seen

Reading the docs of an unnamed CDP. It’s a very impressive app whose tag manager piece easily outclasses GTM (I consider GTM the spawn of a minor demon). Then →

The Marketo REST Asset API returns invalid ISO 8601 DateTimes

Honestly not sure how this bug exists — you’d think Adobe would use a Date library that prevents it from happening. →

Velocitip: double quotes (") aren’t interchangeable with single quotes (')

Never let them tell you Velocity is an overnight learn. →